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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065 Exercise 15
What variables might be used to segment these industrial markets ( a ) industrial sweepers, ( b ) photocopiers, ( c ) computerized production control systems, and( d ) car rental agencies
Explanation
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Verified
Industrial Sweepers
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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
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