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Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
Edition 13ISBN: 978-1259232541Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
Edition 13ISBN: 978-1259232541 Exercise 74
Review the section of Chapter 7 on marketing strategy, WOM, and opinion leadership. Which strategy or strategies of those listed has Beats by Dre used to become so popular in its market
Explanation
Verified
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Marketing Strategy: A company uses a mar...
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
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