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International Business 9th Edition by Charles Hill
Edition 9ISBN: 978-0078029240International Business 9th Edition by Charles Hill
Edition 9ISBN: 978-0078029240 Exercise 5
What was Unilever trying to do when it introduced a new structure based on business groups in the mid-1990s? Why do you think this structure failed to cure Unilever's ills?
Explanation
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Company U is the world's oldest multinat...
International Business 9th Edition by Charles Hill
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