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book Contemporary Management 8th Edition by Gareth Jones,Jennifer George cover

Contemporary Management 8th Edition by Gareth Jones,Jennifer George

Edition 8ISBN: 978-1259927652
book Contemporary Management 8th Edition by Gareth Jones,Jennifer George cover

Contemporary Management 8th Edition by Gareth Jones,Jennifer George

Edition 8ISBN: 978-1259927652
Exercise 1
What is the principal strategy the CEO of KFC is pursuing? What are its advantages?
Explanation
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Their strategy competes with products, c...

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Contemporary Management 8th Edition by Gareth Jones,Jennifer George
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