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Contemporary Management 8th Edition by Gareth Jones,Jennifer George
Edition 8ISBN: 978-1259927652Contemporary Management 8th Edition by Gareth Jones,Jennifer George
Edition 8ISBN: 978-1259927652 Exercise 12
Managing the Value Chain
Choose an organization with which you are familiar-one that you have worked in or patronized or one that has received extensive coverage in the popular press. The organization should be involved in only one industry or business. Answer these questions about the organization:
What product attributes do customers of the organization desire?
Choose an organization with which you are familiar-one that you have worked in or patronized or one that has received extensive coverage in the popular press. The organization should be involved in only one industry or business. Answer these questions about the organization:
What product attributes do customers of the organization desire?
Explanation
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The product attributes that th...
Contemporary Management 8th Edition by Gareth Jones,Jennifer George
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