
Essentials of Strategic Management: The Quest for Competitive Advantage 4th Edition by John Gamble, Arthur Thompson, Margaret Peteraf
Edition 4ISBN: 978-0078112898
Essentials of Strategic Management: The Quest for Competitive Advantage 4th Edition by John Gamble, Arthur Thompson, Margaret Peteraf
Edition 4ISBN: 978-0078112898 Exercise 4
What are the key elements of your company's value chain? Refer to Figure 4.1 in developing your answer.
FIGURE 4.1 A Representative Company Value Chain
Source: Based on the discussion in Michael E. Porter, Competitive Advantage (New York: Free Press, 1985), pp. 37-43.
FIGURE 4.1 A Representative Company Value Chain
Source: Based on the discussion in Michael E. Porter, Competitive Advantage (New York: Free Press, 1985), pp. 37-43.
Explanation
Key elements of value chain of the compa...
Essentials of Strategic Management: The Quest for Competitive Advantage 4th Edition by John Gamble, Arthur Thompson, Margaret Peteraf
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