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book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
Exercise 17
You are a marketing manager at 3M, responsible for marketing their newest Post-It. How would slotting allowances and trade promotion help promote your product?
Explanation
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Marketing is the process of promoting an...

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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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