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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114 Exercise 11
PR Newswire attempts to provide information for "professional communicators." Visit its website at www.prnewswire.com and explore the "Products and Services" it has to offer. What would you consider this organization's primary purpose? To whom does PR Newswire address the advertising appeals on its site?
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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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