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Social Psychology 9th Edition by David Myers
Edition 9ISBN: 978-0073310268Social Psychology 9th Edition by David Myers
Edition 9ISBN: 978-0073310268 Exercise 31
The process by which media influence often occurs through opinion leaders, who in turn influence others, is referred to as
A) the sleeper effect.
B) an indirect channel of communication.
C) the opinion leader effect.
D) a two-step flow of communication.
A) the sleeper effect.
B) an indirect channel of communication.
C) the opinion leader effect.
D) a two-step flow of communication.
Step-by-step solution
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Step 1 of 2
The process described in the question, i
Step 2 of 2
Social Psychology 9th Edition by David Myers
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