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book Contemporary Business 14th Edition by Louis Boone, David Kurtz cover

Contemporary Business 14th Edition by Louis Boone, David Kurtz

Edition 14ISBN: 9780470531297
book Contemporary Business 14th Edition by Louis Boone, David Kurtz cover

Contemporary Business 14th Edition by Louis Boone, David Kurtz

Edition 14ISBN: 9780470531297
Exercise 27
What is the difference between a manufacturer's brand and a private brand? What is the difference between a family brand and an individual brand?
Explanation
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A brand offered and promoted by a manufa...

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Contemporary Business 14th Edition by Louis Boone, David Kurtz
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