Deck 14: Integrating Social Media
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Deck 14: Integrating Social Media
1
The most common way to find images on Instagram is to log into the Instagram app on a desktop device, search, and mark a photo as a favorite._________________________
False
2
A hash tag feed is especially useful for organizations that are promoting the use of a certain hash tag related to their work.
True
3
Twitter supports widgets that display a regularly updated series of tweets on a web page.
True
4
A Twitter hashtag feed shows tweets from a specific Twitter account._________________________
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5
Because Instagram is owned by Facebook, content hosted on Instagram cannot be shared on other social networks such as Twitter.
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6
Social media sites provide tools that developers can use to create widgets.
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7
The Twitter Follow button provides a shortcut for a visitor to share a link to the current page with their followers on Twitter. _________________________
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8
Twitter was among the first of the social networks to popularize the inclusion of searchable codes known as hash tags that allow users to find posts on a given topic. _________________________
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9
While social networking sites allow users to share videos, they do not support sharing images such as photos.
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10
To share a video on Facebook or Twitter, you must first upload the video to a dedicated video hosting site such as YouTube.
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11
A hash tag begins with the hash or pound symbol (#).
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12
Facebook users can include a Like button on a web page, which visitors can click to automatically mark the content on Facebook as something they like. _________________________
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13
By using social media tools to embed content, you automatically link the content to its source and provide credit to its author or creator.
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14
In addition to making it easier for users to link to your website on social media, you can embed social media content into your website.
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15
One of the most commonly used feed widgets is the Facebook Like button._________________________
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16
A single post on Twitter is known as a chirp . _________________________
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17
The HTML iframe element enables developers to embed content from another website while preserving formatting and presentation that may look quite different from the surrounding web page._________________________
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18
After a user clicks a Twitter Follow button, future updates for the linked account are displayed in the visitor's Twitter feed._________________________
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19
The fact that a visitor has liked you using a Facebook Like button is hidden from the people in that visitor's network.
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20
When creating a Twitter feed widget, you can control the dimensions by setting the height of the widget. _________________________
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21
Which of the following is a dedicated video hosting site?
A) Facebook
B) Twitter
C) Instagram
D) YouTube
A) Facebook
B) Twitter
C) Instagram
D) YouTube
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22
When you visit twitter.com and log in, what does your main page display?
A) a list of the names of all the Twitter accounts that you follow
B) your most recent tweets
C) the tweets from other Twitter accounts that you follow
D) none of these
A) a list of the names of all the Twitter accounts that you follow
B) your most recent tweets
C) the tweets from other Twitter accounts that you follow
D) none of these
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23
A(n) __________ is a widget that shows a fixed number of recent posts to a given social media account or shows posts that meet certain criteria.
A) feed
B) Like button
C) social networking site
D) code generator
A) feed
B) Like button
C) social networking site
D) code generator
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24
The Twitter __________ button provides a shortcut for a visitor to your website to share a link to the current page with their followers on Twitter.
A) Tweet
B) Feed
C) Like
D) Follow
A) Tweet
B) Feed
C) Like
D) Follow
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25
When you create a Facebook Like button, you specify a(n) __________ that identifies the content to be liked.
A) HTML element
B) CSS property
C) URL
D) hash tag
A) HTML element
B) CSS property
C) URL
D) hash tag
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26
A Twitter __________ feed shows tweets from a specific Twitter account.
A) hash tag
B) index
C) account
D) tweet
A) hash tag
B) index
C) account
D) tweet
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27
The __________ attribute for the iframe element specifies the URL of the content to be displayed.
A) src
B) link
C) alt
D) url
A) src
B) link
C) alt
D) url
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28
When content is __________ on another site, it is displayed with formatting that matches the host site and it includes links back to the context in which it was originally posted.
A) repurposed
B) encrypted
C) embedded
D) optimized
A) repurposed
B) encrypted
C) embedded
D) optimized
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29
Which of the following is a reason that an organization that is promoting the use of a certain hash tag might incorporate a Twitter hash tag feed into its website?
A) To integrate an individual tweet into the page.
B) To display a list of the organization's followers on Twitter.
C) To display the most recent tweets containing a given hash tag.
D) To integrate an individual image or video into the page.
A) To integrate an individual tweet into the page.
B) To display a list of the organization's followers on Twitter.
C) To display the most recent tweets containing a given hash tag.
D) To integrate an individual image or video into the page.
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30
Instagram is owned by which company?
A) Twitter
B) Facebook
C) Google
D) none of these
A) Twitter
B) Facebook
C) Google
D) none of these
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31
Which of the following is a dedicated image hosting site?
A) Instagram
B) Facebook
C) Twitter
D) YouTube
A) Instagram
B) Facebook
C) Twitter
D) YouTube
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32
Providing users, customers, and community members with methods for sharing online content and integrating their own comments is at the heart of __________.
A) online shopping
B) ebooks
C) social media
D) mobile devices
A) online shopping
B) ebooks
C) social media
D) mobile devices
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33
If you embed a Tweet on a page that already includes a Tweet button, why do you delete the script element that's part of the embedded tweet code?
A) Twitter script elements are never needed.
B) You only need the Twitter script element once per page.
C) You can achieve the same effect with a bit of CSS code.
D) It's more efficient to manually download and link the JavaScript file.
A) Twitter script elements are never needed.
B) You only need the Twitter script element once per page.
C) You can achieve the same effect with a bit of CSS code.
D) It's more efficient to manually download and link the JavaScript file.
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34
Many social networking sites offer prewritten ____ code that enables users to provide easy access to their social content from a web page.
A) HTML
B) JavaScript
C) Either A or B.
D) Neither A nor B.
A) HTML
B) JavaScript
C) Either A or B.
D) Neither A nor B.
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35
Visitors to your website can click the Twitter __________ button to follow the linked account on their Twitter stream.
A) Tweet
B) Follow
C) Like
D) Feed
A) Tweet
B) Follow
C) Like
D) Feed
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36
When you create a Twitter feed, the value in the Height box is your widget's height in __________.
A) percent
B) ems
C) pixels
D) points
A) percent
B) ems
C) pixels
D) points
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37
When you add code to your website to display a Facebook Like button, what is the role of the code block that you place immediately below the opening tag?
A) It makes Facebook.com scripts available on your site.
B)It contains the code for the Like button.
C) It adds Facebook.com CSS code to your page.
D) It specifies the URL of the content to be liked.
A) It makes Facebook.com scripts available on your site.
B)It contains the code for the Like button.
C) It adds Facebook.com CSS code to your page.
D) It specifies the URL of the content to be liked.
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38
The most commonly used __________ are simple buttons that include the logo of the social network and text describing their function.
A) widgets
B) feeds
C) tweets
D) social networking sites
A) widgets
B) feeds
C) tweets
D) social networking sites
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39
You generate the code for a Facebook Like button by completing __________ on the Facebook website.
A) HTML code
B) form fields
C) a marketing survey
D) CSS code
A) HTML code
B) form fields
C) a marketing survey
D) CSS code
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40
Which of the following is a reason that an organization with an active Twitter presence might add a Twitter account feed to its website?
A) To keep the site fresh even when the page content itself does not change regularly.
B) To integrate an individual tweet into the page.
C) To display the most recent tweets containing a given hash tag.
D) To display a list of the organization's followers on Twitter.
A) To keep the site fresh even when the page content itself does not change regularly.
B) To integrate an individual tweet into the page.
C) To display the most recent tweets containing a given hash tag.
D) To display a list of the organization's followers on Twitter.
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41
Case-Based Critical Thinking Question Berndt's aunt runs a catering business. Berndt helped her build a website, and now he is helping her to incorporate social media into the site.
Berndt's aunt has a video review made by a satisfied client, and she would like to incorporate the video into the website as well. Which of the following is a dedicated video hosting site?
A) Facebook
B) Twitter
C) YouTube
D) Instagram
Berndt's aunt has a video review made by a satisfied client, and she would like to incorporate the video into the website as well. Which of the following is a dedicated video hosting site?
A) Facebook
B) Twitter
C) YouTube
D) Instagram
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42
Case-Based Critical Thinking Question Mazie owns a small art shop, and has built a following on Twitter. She is considering adding one or more buttons or feed widgets to her website to integrate it with her Twitter account.
If Mazie was encouraging her Twitter followers to tweet the hashtag #mazieart , where could these tweets be reflected on her website?
A) a Tweet button
B) a Follow button
C) an account feed
D) a hash tag feed
If Mazie was encouraging her Twitter followers to tweet the hashtag #mazieart , where could these tweets be reflected on her website?
A) a Tweet button
B) a Follow button
C) an account feed
D) a hash tag feed
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43

A) a
B) b
C) c
D) none of these
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44

A) a
B) b
C) c
D) none of these
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45
Case-Based Critical Thinking Question Berndt's aunt runs a catering business. Berndt helped her build a website, and now he is helping her to incorporate social media into the site.
Berndt wants visitors to the website to be able to view recent posts on the Twitter account for the business. To do so, he would add a(n) __________ to the website.
A) Tweet button
B) Follow button
C) account feed
D) hash tag feed
Berndt wants visitors to the website to be able to view recent posts on the Twitter account for the business. To do so, he would add a(n) __________ to the website.
A) Tweet button
B) Follow button
C) account feed
D) hash tag feed
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46
Why is it safe to ignore validation warnings about deprecated attributes that stem from widgets in a web page?
A) They represent a bug in the validator itself.
B) Validation is unimportant.
C) The layout of your page does not rely on them.
D) It is not safe to ignore these warnings.
A) They represent a bug in the validator itself.
B) Validation is unimportant.
C) The layout of your page does not rely on them.
D) It is not safe to ignore these warnings.
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47
Case-Based Critical Thinking Question Mazie owns a small art shop, and has built a following on Twitter. She is considering adding one or more buttons or feed widgets to her website to integrate it with her Twitter account.
If Mazie added a Twitter Follow button to her website and a user clicked it, which of the following describes the result?
A) A tweet from that user would be displayed in Mazie's account feed.
B) A tweet from that user would be displayed in Mazie's hash tag feed.
C) Future updates for Mazie's account would be displayed in the visitor's Twitter feed.
D) None of these
If Mazie added a Twitter Follow button to her website and a user clicked it, which of the following describes the result?
A) A tweet from that user would be displayed in Mazie's account feed.
B) A tweet from that user would be displayed in Mazie's hash tag feed.
C) Future updates for Mazie's account would be displayed in the visitor's Twitter feed.
D) None of these
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48


A) embedded tweet
B) embedded video
C) Facebook Like button
D) Twitter Tweet button
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49


A) Facebook Like button
B) embedded video
C) embedded Tweet
D) embedded Instagram image
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50
Case-Based Critical Thinking Question Mazie owns a small art shop, and has built a following on Twitter. She is considering adding one or more buttons or feed widgets to her website to integrate it with her Twitter account.
Which of the following would display the tweets that Mazie posts from her art shop account?
A) a Tweet button
B) an account feed
C) a hash tag feed
D) a Follow button
Which of the following would display the tweets that Mazie posts from her art shop account?
A) a Tweet button
B) an account feed
C) a hash tag feed
D) a Follow button
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51

A) a Twitter account feed
B) a Twitter hash tag feed
C) either of these
D) neither of these
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52
Case-Based Critical Thinking Question Berndt's aunt runs a catering business. Berndt helped her build a website, and now he is helping her to incorporate social media into the site.
Berndt is maintaining a Twitter account for his aunt, and wants to highlight the account's first post on the website. To do so, he would use a(n) __________.
A) embedded tweet
B) account feed
C) hash tag feed
D) Tweet button
Berndt is maintaining a Twitter account for his aunt, and wants to highlight the account's first post on the website. To do so, he would use a(n) __________.
A) embedded tweet
B) account feed
C) hash tag feed
D) Tweet button
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53

A) a
B) b
C) c
D) d
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54


A) Facebook Like button
B) Twitter feed
C) embedded video
D) embedded Instagram image
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55
Which is the first character of a hash tag?
A) !
B) &
C) #
D) *
A) !
B) &
C) #
D) *
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56

A) a
B) b
C) c
D) d
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57
Case-Based Critical Thinking Question Berndt's aunt runs a catering business. Berndt helped her build a website, and now he is helping her to incorporate social media into the site.
Berndt's aunt wants to add a collection of photos of catered meals she has created to her website. Which of the following sites serves as a dedicated hub for photo hosting and sharing?
A) Facebook
B) Twitter
C) Instagram
D) YouTube
Berndt's aunt wants to add a collection of photos of catered meals she has created to her website. Which of the following sites serves as a dedicated hub for photo hosting and sharing?
A) Facebook
B) Twitter
C) Instagram
D) YouTube
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58

A) a
B) b
C) c
D) d
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59


A) embedded video
B) Facebook Like button
C) embedded Instagram image
D) Twitter feed
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60


A) embedded tweet
B) embedded Instagram image
C) Facebook Like button
D) Twitter Tweet button
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61
One of the most commonly displayed Twitter feeds is a(n) __________ feed, which shows tweets from a specific Twitter account.
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62
What is social media and how can using it enhance the web presence of a business or organization?
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63
Some social media widgets use the HTML __________ element, which enables developers to embed content from another website while preserving formatting and presentation that may look quite different from the surrounding web page.
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64
Match between columns
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65
When content is __________ on another site, it is displayed with formatting that matches the host site.
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66
Twitter was among the first of the social networks to popularize the inclusion of searchable codes known as ________________ tags that allow users to find postings on a given topic.
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67
Name the two types of Twitter feeds discussed in this unit, and give an example of when each can be particularly useful.
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68
A(n) ________________ is a widget that shows a fixed number of recent posts to a given social media account or shows posts that meet certain criteria.
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69
Many social media sites offer __________, which consist of prewritten HTML and/or JavaScript code that enables users to provide easy access to their social content from a web page.
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70
What types of websites might be more likely to include a feed, and which types might be less likely? Why?
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71
When adding a Twitter widget to a web page that already contains another Twitter widget, you can delete some of the automatically generated code for the second widget. Which HTML element do you delete, and why is it okay to delete it?
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72
A single post on Twitter is known as a(n) __________.
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