Deck 9: Video Games Become Big Business

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Question
Which of the following was not part of Ben Sawyer's video game industry value chain?

A) Capital and Publishing
B) Product and Talent
C) Brainstorming and Negotiation
D) Production and Tools
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Question
The traditional value chain of the video game industry begins with the:

A) Publisher or Developer
B) Manufacturer
C) Distributor
D) Retailer
Question
Traditional ways publishers fund the development of a game is through:

A) Keystones
B) Coldstones
C) Milestones
D) Publishers never fund the development of a game
Question
By this development phase, the game appears complete and should contain no evident bugs. No changes are made to the game features, assets, or code.

A) First Playable
B) Alpha
C) Code Freeze
D) Beta
Question
At this development phase, no new code is added. Here developers are largely working on debugging the game.

A) First Playable
B) Alpha
C) Code Freeze
D) Beta
Question
The licensing of an IP from an original work, to other parties for commercial exploitation:

A) Crowdfunding
B) Royalty fee
C) Localization
D) Franchise
Question
In-house developers that are owned by the publisher and commonly share a building or campus are also known as:

A) First-part developers
B) Second-party developers
C) Third-party developers
D) Independent developers
Question
Which of the following licenses is not commonly obtained before a developer begins work on a game?

A) A license to develop the game for a specific console
B) A license to develop a game for a specific country
C) A license to publish the game for the console (obtained by the publisher)
D) A license for the specific game to be developed
Question
The video game development team member plans the gameplay, rules, and structure of a game; may also work on the game's narrative:

A) Designer
B) Artist
C) Programmer
D) Level Designer
Question
Monetization includes the following methods of collecting returns on a game, except:

A) New retail sales of physical copies
B) Used (pre-owned) game sales data
C) Digital downloads
D) In-game microtransactions
Question
The rush to release games to the market sometimes results in games with bugs. Once a bug is found, developers often release a software update called a ________ to alleviate the problem.

A) band-aid
B) repair kit
C) gold master
D) patch
Question
Traditional roles of a brick and mortar retailer include:

A) Providing shelf space for games
B) Customer loyalty programs
C) Product offerings such as pre-order bonuses
D) All of the above
Question
Estimated dollar distribution of a $60 retail video game purchase shows the largest percentage of revenue goes to the:

A) Developer
B) Publisher
C) Manufacturer
D) Retailer
Question
These types of games can actually end up costing gamers who are willing to pay money to progress after investing a reasonable amount of time in a game:

A) Pay-to-win (P2W)
B) Free-to-play (F2P)
C) Freemium
D) All of the above
Question
This video game console had the highest total worldwide sales as of 2017:

A) PlayStation 2 (PS2)
B) PlayStation (PS)
C) Wii (Wii)
D) Xbox 360 (X360)
Question
The first major convention to display the latest in gaming technology was the:

A) Consumer Electronics Show (CES)
B) Electronic Entertainment Expo (E3)
C) Penny Arcade Expo (PAX Prime)
D) Tokyo Game Show (TGS)
Question
Publishing costs are being cut with a reduction in physical distribution from the steady growth of instant home delivery known as digital distribution.
Question
Founded by Doug Lowenstein, the ESA stands for "Electronics Sales Assessment."
Question
"Front-users" is the industry term for the consumers who play video games.
Question
eSports (electronic sports) is the term used for professional competitive video gaming, also known as "pro gaming."
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Deck 9: Video Games Become Big Business
1
Which of the following was not part of Ben Sawyer's video game industry value chain?

A) Capital and Publishing
B) Product and Talent
C) Brainstorming and Negotiation
D) Production and Tools
C
2
The traditional value chain of the video game industry begins with the:

A) Publisher or Developer
B) Manufacturer
C) Distributor
D) Retailer
A
3
Traditional ways publishers fund the development of a game is through:

A) Keystones
B) Coldstones
C) Milestones
D) Publishers never fund the development of a game
C
4
By this development phase, the game appears complete and should contain no evident bugs. No changes are made to the game features, assets, or code.

A) First Playable
B) Alpha
C) Code Freeze
D) Beta
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k this deck
5
At this development phase, no new code is added. Here developers are largely working on debugging the game.

A) First Playable
B) Alpha
C) Code Freeze
D) Beta
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
6
The licensing of an IP from an original work, to other parties for commercial exploitation:

A) Crowdfunding
B) Royalty fee
C) Localization
D) Franchise
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
7
In-house developers that are owned by the publisher and commonly share a building or campus are also known as:

A) First-part developers
B) Second-party developers
C) Third-party developers
D) Independent developers
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
8
Which of the following licenses is not commonly obtained before a developer begins work on a game?

A) A license to develop the game for a specific console
B) A license to develop a game for a specific country
C) A license to publish the game for the console (obtained by the publisher)
D) A license for the specific game to be developed
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
9
The video game development team member plans the gameplay, rules, and structure of a game; may also work on the game's narrative:

A) Designer
B) Artist
C) Programmer
D) Level Designer
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
10
Monetization includes the following methods of collecting returns on a game, except:

A) New retail sales of physical copies
B) Used (pre-owned) game sales data
C) Digital downloads
D) In-game microtransactions
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
11
The rush to release games to the market sometimes results in games with bugs. Once a bug is found, developers often release a software update called a ________ to alleviate the problem.

A) band-aid
B) repair kit
C) gold master
D) patch
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
12
Traditional roles of a brick and mortar retailer include:

A) Providing shelf space for games
B) Customer loyalty programs
C) Product offerings such as pre-order bonuses
D) All of the above
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
13
Estimated dollar distribution of a $60 retail video game purchase shows the largest percentage of revenue goes to the:

A) Developer
B) Publisher
C) Manufacturer
D) Retailer
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
14
These types of games can actually end up costing gamers who are willing to pay money to progress after investing a reasonable amount of time in a game:

A) Pay-to-win (P2W)
B) Free-to-play (F2P)
C) Freemium
D) All of the above
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
15
This video game console had the highest total worldwide sales as of 2017:

A) PlayStation 2 (PS2)
B) PlayStation (PS)
C) Wii (Wii)
D) Xbox 360 (X360)
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
16
The first major convention to display the latest in gaming technology was the:

A) Consumer Electronics Show (CES)
B) Electronic Entertainment Expo (E3)
C) Penny Arcade Expo (PAX Prime)
D) Tokyo Game Show (TGS)
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
17
Publishing costs are being cut with a reduction in physical distribution from the steady growth of instant home delivery known as digital distribution.
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Unlock Deck
k this deck
18
Founded by Doug Lowenstein, the ESA stands for "Electronics Sales Assessment."
Unlock Deck
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Unlock Deck
k this deck
19
"Front-users" is the industry term for the consumers who play video games.
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Unlock Deck
k this deck
20
eSports (electronic sports) is the term used for professional competitive video gaming, also known as "pro gaming."
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
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Unlock Deck
Unlock for access to all 20 flashcards in this deck.