Deck 3: The Concept of Strategy

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Question
What is the kind of communication called that has as its goal disruption of rules and norms of communication?

A) Linear communication
B) Transmission communication
C) Guerrilla communication
D) Reactive communication
E) Spontaneous communication
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Question
Which of the following are attributes of strategy?

A) It helps organizations compete in the marketplace
B) It is planned and deliberate
C) It helps organizations survive in the marketplace
D) None of the above
E) All of the above
Question
Which of the following is a problem of the inside-out approach?

A) The full spectrum of stakeholders' perspectives is not represented
B) There is no vision and mission for the organization
C) Women are not adequately represented at the highest levels of management
D) a and c of the above
E) b and c of the above
Question
Which one of the following communication models is associated with emergent strategy?

A) The Transmission Model of Communication
B) The Constitutive Model of Communication
C) The Interpersonal Model of Communication
D) The Ritualistic Model of Communication
E) The Co-creation Model of Communication
Question
Strategies cannot be applied generally but must be formulated within the context of the specific institution.
Question
The vision, mission and values of an organization represents the

A) Foundational stage
B) Implementation stage
C) Conceptual stage
D) Planning stage
E) Application stage
Question
A vision statement

A) Is aspirational and future oriented
B) Focuses on what the entity does
C) Identifies the problems an entity faces
D) Expresses the weaknesses of an entity
E) Describes the external environment of an entity
Question
What are the attributes of strategic objectives?

A) Prioritize the direction an entity is going in
B) Are formulated to negate a problem or problems identified in the strategy formulation process
C) Typically have a time frame of three to five years
D) a and b are the only attributes
E) a, b, and c are all attributes
Question
How does one determine the success of a strategic communication campaign?

A) How big the budget is
B) What human resources you have available
C) The number of media tactics you used
D) Results that can be measured and compared to previous results and research
E) How quickly you can execute it
Question
Which of these leadership styles appeal to the moral values and aspirations of employees and other business partners?

A) Transactional leaders
B) Inclusive leaders
C) Transformational leaders
D) Situational leaders
E) Participative leaders
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Deck 3: The Concept of Strategy
1
What is the kind of communication called that has as its goal disruption of rules and norms of communication?

A) Linear communication
B) Transmission communication
C) Guerrilla communication
D) Reactive communication
E) Spontaneous communication
C
2
Which of the following are attributes of strategy?

A) It helps organizations compete in the marketplace
B) It is planned and deliberate
C) It helps organizations survive in the marketplace
D) None of the above
E) All of the above
E
3
Which of the following is a problem of the inside-out approach?

A) The full spectrum of stakeholders' perspectives is not represented
B) There is no vision and mission for the organization
C) Women are not adequately represented at the highest levels of management
D) a and c of the above
E) b and c of the above
D
4
Which one of the following communication models is associated with emergent strategy?

A) The Transmission Model of Communication
B) The Constitutive Model of Communication
C) The Interpersonal Model of Communication
D) The Ritualistic Model of Communication
E) The Co-creation Model of Communication
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5
Strategies cannot be applied generally but must be formulated within the context of the specific institution.
Unlock Deck
Unlock for access to all 10 flashcards in this deck.
Unlock Deck
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6
The vision, mission and values of an organization represents the

A) Foundational stage
B) Implementation stage
C) Conceptual stage
D) Planning stage
E) Application stage
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Unlock for access to all 10 flashcards in this deck.
Unlock Deck
k this deck
7
A vision statement

A) Is aspirational and future oriented
B) Focuses on what the entity does
C) Identifies the problems an entity faces
D) Expresses the weaknesses of an entity
E) Describes the external environment of an entity
Unlock Deck
Unlock for access to all 10 flashcards in this deck.
Unlock Deck
k this deck
8
What are the attributes of strategic objectives?

A) Prioritize the direction an entity is going in
B) Are formulated to negate a problem or problems identified in the strategy formulation process
C) Typically have a time frame of three to five years
D) a and b are the only attributes
E) a, b, and c are all attributes
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Unlock for access to all 10 flashcards in this deck.
Unlock Deck
k this deck
9
How does one determine the success of a strategic communication campaign?

A) How big the budget is
B) What human resources you have available
C) The number of media tactics you used
D) Results that can be measured and compared to previous results and research
E) How quickly you can execute it
Unlock Deck
Unlock for access to all 10 flashcards in this deck.
Unlock Deck
k this deck
10
Which of these leadership styles appeal to the moral values and aspirations of employees and other business partners?

A) Transactional leaders
B) Inclusive leaders
C) Transformational leaders
D) Situational leaders
E) Participative leaders
Unlock Deck
Unlock for access to all 10 flashcards in this deck.
Unlock Deck
k this deck
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Unlock Deck
Unlock for access to all 10 flashcards in this deck.