Deck 9: Music Announcing

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Question
Most radio announcers, when ad-libbing, are speaking completely ''off-the-cuff.'
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Question
Which of the following is the least effective way an announcer could develop ad-lib material for the music he or she is playing?

A)check Internet sites
B)read trade magazines
C)check CD liner notes
D)read artist biographies
Question
The biggest mistake announcers make when ad-libbing is to ramble on and on.
Question
Which of the following is not an on-air performance duty of the radio announcer?

A)ad-lib a song introduction
B)record a commercial
C)read a community event announcement
D)conduct an interview
Question
In which radio format would we most likely hear an energetic, upbeat announcer operating a tight board?

A)AC
B)alternative
C)CHR
D)smooth jazz
Question
Which radio format is least likely to have a large teen component to its target audience?

A)urban contemporary
B)album-oriented rock
C)contemporary hit radio
D)oldies
Question
Which announcer skill is least important for a classical music announcer?

A)ability to run a tight board
B)extensive knowledge of the music
C)being well-versed in foreign pronunciation
D)basic understanding of music theory
Question
Which daypart is most likely to feature an announcer team rather than a single announcer?

A)morning drive
B)mid-day
C)afternoon drive
D)evening
Question
To talk up the beginning of a song means to ad-lib title/artist information first, then segue into the start of the song.
Question
For the music video jockey, personality and charisma often take precedence over actual broadcast performance skills; however, the VJ still must possess the ability to ad-lib and effectively communicate with the audience.
Question
The ''ability to run a tight board'' falls under which category when considering the duties of the broadcast announcer?

A)preparation
B)production
C)performance
D)procedural duties
Question
Which speaking level should radio announcers use for good communication with their listeners?

A)private
B)public
C)intimate
D)personal
Question
Radio announcing duties are often inversely proportional to market size.
Question
Which of the following is not one of the stages of development for most broadcast ad-libs?

A)stinger
B)segue
C)detail
D)hook
Question
Which radio format is most likely to feature a caustic and unconventional announcing style?

A)urban contemporary
B)oldies
C)modern rock
D)country
Question
Announcing fundamentals can be distilled into a series of repeatable steps as illustrated by the PREP formula. What does the

A)enthusiasm
B)educating
C)enhancement
D)editing
Question
Good announcers usually think in terms of 30 minutes of preparation for each hour they will be on the air.
Question
Which of the following would be something that a good announcer should do?

A)Think that it
B)Air check your show and review it.
C)Do the same thing the same way every time.
D)Become self-conscious when you make a mistake.
Question
Radio's leading research firm, Arbitron, recognizes about how many major radio format categories?

A)60
B)90
C)140
D)300
Question
Which radio format has been known to "pitch up" music so that it sounds "livelier" and "brighter?"

A)AC
B)AOR
C)UC
D)CHR
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Deck 9: Music Announcing
1
Most radio announcers, when ad-libbing, are speaking completely ''off-the-cuff.'
False
2
Which of the following is the least effective way an announcer could develop ad-lib material for the music he or she is playing?

A)check Internet sites
B)read trade magazines
C)check CD liner notes
D)read artist biographies
C
3
The biggest mistake announcers make when ad-libbing is to ramble on and on.
True
4
Which of the following is not an on-air performance duty of the radio announcer?

A)ad-lib a song introduction
B)record a commercial
C)read a community event announcement
D)conduct an interview
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5
In which radio format would we most likely hear an energetic, upbeat announcer operating a tight board?

A)AC
B)alternative
C)CHR
D)smooth jazz
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
6
Which radio format is least likely to have a large teen component to its target audience?

A)urban contemporary
B)album-oriented rock
C)contemporary hit radio
D)oldies
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
7
Which announcer skill is least important for a classical music announcer?

A)ability to run a tight board
B)extensive knowledge of the music
C)being well-versed in foreign pronunciation
D)basic understanding of music theory
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
8
Which daypart is most likely to feature an announcer team rather than a single announcer?

A)morning drive
B)mid-day
C)afternoon drive
D)evening
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
9
To talk up the beginning of a song means to ad-lib title/artist information first, then segue into the start of the song.
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
10
For the music video jockey, personality and charisma often take precedence over actual broadcast performance skills; however, the VJ still must possess the ability to ad-lib and effectively communicate with the audience.
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
11
The ''ability to run a tight board'' falls under which category when considering the duties of the broadcast announcer?

A)preparation
B)production
C)performance
D)procedural duties
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
12
Which speaking level should radio announcers use for good communication with their listeners?

A)private
B)public
C)intimate
D)personal
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
13
Radio announcing duties are often inversely proportional to market size.
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Unlock Deck
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14
Which of the following is not one of the stages of development for most broadcast ad-libs?

A)stinger
B)segue
C)detail
D)hook
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
15
Which radio format is most likely to feature a caustic and unconventional announcing style?

A)urban contemporary
B)oldies
C)modern rock
D)country
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Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
16
Announcing fundamentals can be distilled into a series of repeatable steps as illustrated by the PREP formula. What does the

A)enthusiasm
B)educating
C)enhancement
D)editing
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
17
Good announcers usually think in terms of 30 minutes of preparation for each hour they will be on the air.
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
18
Which of the following would be something that a good announcer should do?

A)Think that it
B)Air check your show and review it.
C)Do the same thing the same way every time.
D)Become self-conscious when you make a mistake.
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
19
Radio's leading research firm, Arbitron, recognizes about how many major radio format categories?

A)60
B)90
C)140
D)300
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
k this deck
20
Which radio format has been known to "pitch up" music so that it sounds "livelier" and "brighter?"

A)AC
B)AOR
C)UC
D)CHR
Unlock Deck
Unlock for access to all 20 flashcards in this deck.
Unlock Deck
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Unlock for access to all 20 flashcards in this deck.