Deck 13: Promoting In-House Sales
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Deck 13: Promoting In-House Sales
1
The ultimate goal(s) of a sales-oriented front office is (are) which of the following?
A) to increase room sales
B) to increase food and beverage sales
C) to increase sales in the gift shop
D) all of the above
E) to increase sales activity in groups
A) to increase room sales
B) to increase food and beverage sales
C) to increase sales in the gift shop
D) all of the above
E) to increase sales activity in groups
all of the above
2
Incentive programs are costly and therefore should not be used as a method to operate a "point-of-sale front office.
False
3
Training programs will not assist the front office manager in operating a "point-of-sale" front office. They slow down the process of checkin.
False
4
Budgets for a "point-of-sale" front office include which of the following?
A) anticipated increase in sales
B) anticipated increase in costs
C) both A and B
D) none of the above
A) anticipated increase in sales
B) anticipated increase in costs
C) both A and B
D) none of the above
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5
Feedback mechanism(s) include which of the following?
A) guest test
B) well-planned questions on customer comment cards
C) both A and B
D) employee test
E) monitors at front desk
A) guest test
B) well-planned questions on customer comment cards
C) both A and B
D) employee test
E) monitors at front desk
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6
Feedback mechanisms provide which of the following?
A) give the guest information
B) give the front office manager information
C) track employee participation and training success
D) track the appropriateness of incentive programs
E) answers B, C, and D
A) give the guest information
B) give the front office manager information
C) track employee participation and training success
D) track the appropriateness of incentive programs
E) answers B, C, and D
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7
Matching
-Theor X
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
-Theor X
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
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8
Matching
-Theor Y
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
-Theor Y
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
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9
Matching
-Hygiene factor
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
-Hygiene factor
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
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10
Matching
-Mayo
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
-Mayo
A) physical working conditions
B) employee has an inherent dislike of work
C) employee seeks responsibility
D) treat a person "special"
E) basic need is safety
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