Deck 10: The Media and US politics

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Question
In recent elections, the media have experimented with a more issue-centered focus.This has been called

A)issue advocacy.
B)civic journalism.
C)investigatory journalism.
D)objective journalism.
E)agenda setting.
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Question
Fragmentation of the media audience has tended to

A)cause media to focus on a certain demographic.
B)counteract the impact of media conglomeration.
C)increase the probability of media becoming more concentrated.
D)create situations in which the media dictate what is right and what is wrong.
E)make the audience less concerned with whether the information is true or false.
Question
The FCC is discouraging the trend of expanding media conglomeration.
Question
Almost 70% of the public thinks the press is

A)biased toward a particular political party.
B)more conservative than liberal.
C)a watchdog of the government.
D)more liberal than conservative.
E)unlikely to mold public opinion.
Question
Selective perception is the process by which we pick our political attitudes, values, and beliefs.
Question
The horse race aspect of campaign coverage refers to the candidate's

A)running around the country.
B)standing in the polls.
C)winning profile.
D)grassroots efforts in battleground states.
E)election strategy.
Question
Objective journalism, which sounded the death knell of the partisan press, was dependent on what New York Tribune editor Whitelaw Reid termed

A)independent journalism.
B)the free press.
C)yellow journalism.
D)accurate writing.
E)new journalism.
Question
The nickname "the Great Communicator" is attributed to

A)Herbert Hoover.
B)Franklin
C)Ronald Reagan.
D)John F.Kennedy.
E)Richard Nixon.
Question
The role media played in the Watergate scandal is an example of ____________ journalism.

A)objective
B)new
C)investigatory
D)convergence
E)gonzo
Question
Which of the three branches of government receives the MOST attention from the media?

A)They receive equal attention
B)Bureaucracy
C)Legislative
D)Executive
E)Judicial
Question
Which of the following has the potential to fragment the influence of other media?

A)Magazines
B)Newspapers
C)Satellite radio
D)Internet
E)Academic journals
Question
Political campaigns no longer use radio to communicate with voters.
Question
The _______________ is an independent regulatory agency charged with licensing television and radio stations.

A)EPA
B)FDA
C)FCC
D)ADA
E)WWF
Question
The Internet has the most potential to fragment the influence of other media.
Question
Agenda setting is

A)issue framing.
B)calling public attention to certain issues.
C)the context of a given an issue or event in a news story that affects public perceptions.
D)used to establish certain procedural limits on issue reporting.
E)None of the above
Question
The Internet began as a(n)

A)bet between two math professors.
B)high school science experiment.
C)outgrowth of IBM's interest in telecommunications.
D)1960s Pentagon project.
E)All of the above
Question
Movement from financial support of the press by political parties to expanded circulation and more emphasis on advertising led to the development of the penny press.
Question
As the press media became more objective and less tied to political parties, candidates in the 1930s came to rely more on

A)campaign flyers.
B)television.
C)radio.
D)public speeches.
E)door to door campaigning.
Question
Small groups of people who are asked questions about candidates and issues in a discussion setting are known as

A)discussion groups.
B)task oriented groups.
C)buzz groups.
D)issue groups.
E)focus groups.
Question
In the last half century, Americans have most increased their reliance most on ___________ for information about candidates and issues.

A)newspapers
B)television news coverage
C)television commercials
D)political mailings
E)None of the above
Question
________ also allow(s) people to communicate and organize rapidly in response to political events.

A)The Internet
B)Newspapers
C)Television
D)Mass media
E)Magazines
Question
Which conservative radio personality rivals National Public Radio in terms of size of his audience?

A)Rush Limbaugh
B)Sean Hannity
C)Glenn Beck
D)Jon Stewart
E)Bill O'Reilly
Question
For over forty years, Americans have been getting their news primarily from

A)the Internet.
B)radio.
C)television.
D)newspapers.
E)print media.
Question
One particularly important source of news on the radio is

A)Rush Limbaugh.
B)Thom Hartman.
C)National Public Radio.
D)Sirius.
E)XM satellite radio.
Question
Ninety-nine households out of 100 have which one of the following?

A)Radio
B)Television
C)Newspaper
D)The Internet
E)News magazines
Question
Recent studies of the media have been concerned with and critical of partisan bias in the media.
Question
The technology that started as a Pentagon research project in the 1960s was

A)the Internet.
B)Myspace.
C)CNN.
D)Facebook.
E)TV Guide.
Question
The mass media aim to reach

A)the largest possible audience.
B)niche markets.
C)opinion makers and other elites.
D)elected officials.
E)celebrities.
Question
Young people make up a large percentage of users of which form of mass media?

A)Radio
B)Television
C)Newspapers
D)The Internet
E)All of the above
Question
The media, in particular the print media, have been called the

A)"fifth wheel."
B)"fourth branch of government."
C)"thorn in the side of politics."
D)"sword of the people."
E)"writ."
Question
With cable television came

A)less trained reporters.
B)round-the-clock news coverage.
C)less news on network news programs.
D)less of a reliance on television for news.
E)None of the above
Question
All of the following are considered mass media EXCEPT

A)the Internet.
B)newspapers.
C)television.
D)academic journals.
E)radio.
Question
In the last 50 years, most voters now rely more on _______ for information about candidates than on news coverage.

A)debates
B)newspapers
C)television commercials
D)Jon Stewart
E)cable news networks
Question
The fastest growing medium for the dissemination of political information is

A)newspapers.
B)the Internet.
C)television.
D)radio.
E)news magazines.
Question
Which of the following has NOT become a national newspaper?

A)Atlanta Constitution
B)USA Today
C)The Wall Street Journal
D)The New York Times
E)None of the above
Question
Media consultants are playing an increasingly important role in political campaigns.
Question
The media tend to highlight the policy statements and voting records of candidates.
Question
Of the three branches of government, the Supreme Court is the least dependent on the press.
Question
The most powerful form of mass media is

A)informational flyers.
B)the radio.
C)newspapers.
D)the Internet.
E)television.
Question
Franklin
D.Roosevelt held the largest number of press conferences.
Question
Which of the following is NOT regulated by the FCC?

A)Licensing of radio and television stations
B)Financing of radio and television stations
C)Content of radio and television shows
D)Content of Internet sites
E)All of the above
Question
Currently, circulation for daily newspapers is approximately one copy for every ________ Americans.

A)fifty
B)twenty
C)ten
D)six
E)two
Question
When television first began, ____________________ were among the first to purchase stations.

A)oil companies
B)radio networks and newspapers
C)state and local governments
D)companies like Kellogg and General Mills
E)educational institutions
Question
In the early 1800s the press began to be responsive to

A)business advertising and owners' biases.
B)increasing literacy and participation.
C)increasing levels of education and commercialism.
D)political ideologies and party affiliation.
E)ownership of the press and business interests.
Question
Who directly oversees the media's selection of news stories?

A)The executive branch
B)The media itself
C)The judiciary
D)The FCC
E)All of the above
Question
Movement from financial support of the press by political parties to expanded circulation and more emphasis on advertising led to the development of the

A)nickel press.
B)reliance on home delivery.
C)yearly subscription fees.
D)penny press.
E)quarterly subscription fees.
Question
Exaggeration and sensationalism are often associated with

A)independent journalism.
B)the free press.
C)yellow journalism.
D)accurate writing.
E)new journalism.
Question
What newspaper broke the Watergate scandal?

A)The Wall Street Journal
B)The New York Times
C)The Boston Globe
D)The Washington Post
E)USA Today
Question
Which of the following has the potential to fragment the influence of other media?

A)Magazines
B)Newspapers
C)Satellite radio
D)The Internet
E)Academic journals
Question
The audience for which medium is aging?

A)Radio
B)Television
C)Newspapers
D)The Internet
E)Academic journals
Question
Jack Anderson and two young Washington Post news reporters, Robert Woodward and Carl Bernstein, broke the story of the

A)Watergate scandal.
B)Teapot Dome scandal.
C)HUD scandal.
D)Whitewater scandal.
E)Pentagon papers.
Question
The owner of Myspace.com and TV Guide is

A)Rupert Murdoch.
B)Steve Jobs.
C)Bill Gates.
D)Jeff Zuckerberg.
E)Ted Turner.
Question
The government has regulated the broadcast media in some form since

A)the 1930s.
B)the 1940s.
C)the 1950s.
D)the 1960s.
E)its inception.
Question
Candidates in the 1930s began to use the radio more because the media became more

A)subjective.
B)bipartisan.
C)business oriented.
D)objective.
E)socialized.
Question
Making media companies more ____________________ is often cited as a reason for consolidation.

A)manageable
B)diverse
C)profitable
D)responsive
E)recognizable
Question
During the period between 1820 and 1830, newspapers began to shift their appeal away from elite readers and toward

A)party members.
B)business interests.
C)the less-educated masses.
D)a more liberal audience.
E)the more politically interested masses.
Question
The FCC is an independent regulatory commission charged with licensing what?

A)Academic journals
B)Airlines
C)International trading
D)Radio stations
E)Newspapers
Question
The president known for his "fireside chats," which aired over the radio as to powerful effect, was

A)Herbert Hoover.
B)Ronald Reagan.
C)Dwight
D)Franklin D.Roosevelt.
E)Harry S.Truman.
Question
The first newspapers in the early 1800s were run by

A)private individuals.
B)companies.
C)government.
D)political parties.
E)Thomas Jefferson.
Question
What New York Tribune editor coined the term "independent journalism"?

A)Jack Anderson
B)Whitelaw Reid
C)Robert Woodward
D)Margaret Fuller
E)Charles A.Dana
Question
According to figure 10-1 of your book Fox News viewers tend to be

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
Question
According to figure 10-1 of your book CNN viewers tend to be

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
Question
In 2008 over half of U.S.citizens' political news came from where?

A)The Internet
B)Newspapers
C)Television
D)Radio
E)Magazines
Question
Ronald Reagan was nicknamed

A)"the Regulator."
B)"the Trickster."
C)"the Phrase-maker."
D)"Teflon Ron."
E)"the Great Communicator."
Question
Some critics argue that bias in the media comes from reporters being __________ their subjects.

A)excluded from
B)related to
C)too friendly with
D)unknown to
E)None of the above
Question
The mass media's impact on most Americans is modified by their

A)regionalism.
B)viewing habits.
C)lack of background.
D)selective perception.
E)None of the above
Question
Audience fragmentation tends to do what to media conglomerates?

A)Increase their impact
B)Limit their impact
C)Counteract their impact
D)Centralize their approaches
E)None of the above
Question
Bill O'Reilly is

A)nonpartisan.
B)liberal.
C)conservative.
D)independent.
E)moderate.
Question
Critics of media employees charge that an overwhelming majority are

A)conservative.
B)liberal.
C)independent.
D)apolitical.
E)None of the above
Question
Diversification of the news media lessens the ability of any one medium to influence

A)individual ideology.
B)party loyalty.
C)straight ticket voting.
D)partisanship.
E)the outcome of elections.
Question
According to figure 10-1 of your book CNN is watched the MOST amount by

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
Question
Recent studies of the media's political reporting tend to be critical of their

A)skimpy political coverage.
B)partisan bias.
C)repetitive coverage of issues.
D)treatment of the election as a contest.
E)lack of objectivity in their reporting.
Question
In recent elections, the media have experimented with a more issue-centered focus.This has been called

A)issue advocacy.
B)civic journalism.
C)investigatory journalism.
D)objective journalism.
E)agenda setting.
Question
The ability of television to present images and communicate events has

A)eliminated radio's importance in politics.
B)influenced American public opinion.
C)had very little effect politically.
D)eliminated the importance of print media in politics.
E)None of the above
Question
Calling public attention to certain issues, the media are partaking in

A)issue framing.
B)issue advocacy.
C)agenda setting.
D)value construction.
E)partisan politics.
Question
Those who opposed the Iraq War tried to portray such an action as another Vietnam.This is an example of

A)partisan politics.
B)value construction.
C)agenda setting.
D)issue framing.
E)selective perception.
Question
The media's selection of what stories get covered, in what detail, and in what context is known as

A)the "media effect."
B)earned coverage.
C)agenda setting.
D)the "anchor effect."
E)None of the above
Question
The context of a given issue or event in a news story which affects public perceptions is called

A)issue framing.
B)issue advocacy.
C)agenda setting.
D)value construction.
E)partisan politics
Question
According to figure 10-1 of your book CNN is watched the LEAST amount by

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
Question
Which newspaper management in 2007 was criticized for attempting to foster closer relationships with businesses?

A)The New York Times
B)The Washington Post
C)USA Today
D)The Boston Globe
E)The Los Angeles Times
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Deck 10: The Media and US politics
1
In recent elections, the media have experimented with a more issue-centered focus.This has been called

A)issue advocacy.
B)civic journalism.
C)investigatory journalism.
D)objective journalism.
E)agenda setting.
B
2
Fragmentation of the media audience has tended to

A)cause media to focus on a certain demographic.
B)counteract the impact of media conglomeration.
C)increase the probability of media becoming more concentrated.
D)create situations in which the media dictate what is right and what is wrong.
E)make the audience less concerned with whether the information is true or false.
B
3
The FCC is discouraging the trend of expanding media conglomeration.
False
4
Almost 70% of the public thinks the press is

A)biased toward a particular political party.
B)more conservative than liberal.
C)a watchdog of the government.
D)more liberal than conservative.
E)unlikely to mold public opinion.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
5
Selective perception is the process by which we pick our political attitudes, values, and beliefs.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
6
The horse race aspect of campaign coverage refers to the candidate's

A)running around the country.
B)standing in the polls.
C)winning profile.
D)grassroots efforts in battleground states.
E)election strategy.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
7
Objective journalism, which sounded the death knell of the partisan press, was dependent on what New York Tribune editor Whitelaw Reid termed

A)independent journalism.
B)the free press.
C)yellow journalism.
D)accurate writing.
E)new journalism.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
8
The nickname "the Great Communicator" is attributed to

A)Herbert Hoover.
B)Franklin
C)Ronald Reagan.
D)John F.Kennedy.
E)Richard Nixon.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
9
The role media played in the Watergate scandal is an example of ____________ journalism.

A)objective
B)new
C)investigatory
D)convergence
E)gonzo
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
10
Which of the three branches of government receives the MOST attention from the media?

A)They receive equal attention
B)Bureaucracy
C)Legislative
D)Executive
E)Judicial
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
11
Which of the following has the potential to fragment the influence of other media?

A)Magazines
B)Newspapers
C)Satellite radio
D)Internet
E)Academic journals
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
12
Political campaigns no longer use radio to communicate with voters.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
13
The _______________ is an independent regulatory agency charged with licensing television and radio stations.

A)EPA
B)FDA
C)FCC
D)ADA
E)WWF
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
14
The Internet has the most potential to fragment the influence of other media.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
15
Agenda setting is

A)issue framing.
B)calling public attention to certain issues.
C)the context of a given an issue or event in a news story that affects public perceptions.
D)used to establish certain procedural limits on issue reporting.
E)None of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
16
The Internet began as a(n)

A)bet between two math professors.
B)high school science experiment.
C)outgrowth of IBM's interest in telecommunications.
D)1960s Pentagon project.
E)All of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
17
Movement from financial support of the press by political parties to expanded circulation and more emphasis on advertising led to the development of the penny press.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
18
As the press media became more objective and less tied to political parties, candidates in the 1930s came to rely more on

A)campaign flyers.
B)television.
C)radio.
D)public speeches.
E)door to door campaigning.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
19
Small groups of people who are asked questions about candidates and issues in a discussion setting are known as

A)discussion groups.
B)task oriented groups.
C)buzz groups.
D)issue groups.
E)focus groups.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
20
In the last half century, Americans have most increased their reliance most on ___________ for information about candidates and issues.

A)newspapers
B)television news coverage
C)television commercials
D)political mailings
E)None of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
21
________ also allow(s) people to communicate and organize rapidly in response to political events.

A)The Internet
B)Newspapers
C)Television
D)Mass media
E)Magazines
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
22
Which conservative radio personality rivals National Public Radio in terms of size of his audience?

A)Rush Limbaugh
B)Sean Hannity
C)Glenn Beck
D)Jon Stewart
E)Bill O'Reilly
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
23
For over forty years, Americans have been getting their news primarily from

A)the Internet.
B)radio.
C)television.
D)newspapers.
E)print media.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
24
One particularly important source of news on the radio is

A)Rush Limbaugh.
B)Thom Hartman.
C)National Public Radio.
D)Sirius.
E)XM satellite radio.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
25
Ninety-nine households out of 100 have which one of the following?

A)Radio
B)Television
C)Newspaper
D)The Internet
E)News magazines
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
26
Recent studies of the media have been concerned with and critical of partisan bias in the media.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
27
The technology that started as a Pentagon research project in the 1960s was

A)the Internet.
B)Myspace.
C)CNN.
D)Facebook.
E)TV Guide.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
28
The mass media aim to reach

A)the largest possible audience.
B)niche markets.
C)opinion makers and other elites.
D)elected officials.
E)celebrities.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
29
Young people make up a large percentage of users of which form of mass media?

A)Radio
B)Television
C)Newspapers
D)The Internet
E)All of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
30
The media, in particular the print media, have been called the

A)"fifth wheel."
B)"fourth branch of government."
C)"thorn in the side of politics."
D)"sword of the people."
E)"writ."
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
31
With cable television came

A)less trained reporters.
B)round-the-clock news coverage.
C)less news on network news programs.
D)less of a reliance on television for news.
E)None of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
32
All of the following are considered mass media EXCEPT

A)the Internet.
B)newspapers.
C)television.
D)academic journals.
E)radio.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
33
In the last 50 years, most voters now rely more on _______ for information about candidates than on news coverage.

A)debates
B)newspapers
C)television commercials
D)Jon Stewart
E)cable news networks
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
34
The fastest growing medium for the dissemination of political information is

A)newspapers.
B)the Internet.
C)television.
D)radio.
E)news magazines.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
35
Which of the following has NOT become a national newspaper?

A)Atlanta Constitution
B)USA Today
C)The Wall Street Journal
D)The New York Times
E)None of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
36
Media consultants are playing an increasingly important role in political campaigns.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
37
The media tend to highlight the policy statements and voting records of candidates.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
38
Of the three branches of government, the Supreme Court is the least dependent on the press.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
39
The most powerful form of mass media is

A)informational flyers.
B)the radio.
C)newspapers.
D)the Internet.
E)television.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
40
Franklin
D.Roosevelt held the largest number of press conferences.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
41
Which of the following is NOT regulated by the FCC?

A)Licensing of radio and television stations
B)Financing of radio and television stations
C)Content of radio and television shows
D)Content of Internet sites
E)All of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
42
Currently, circulation for daily newspapers is approximately one copy for every ________ Americans.

A)fifty
B)twenty
C)ten
D)six
E)two
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
43
When television first began, ____________________ were among the first to purchase stations.

A)oil companies
B)radio networks and newspapers
C)state and local governments
D)companies like Kellogg and General Mills
E)educational institutions
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
44
In the early 1800s the press began to be responsive to

A)business advertising and owners' biases.
B)increasing literacy and participation.
C)increasing levels of education and commercialism.
D)political ideologies and party affiliation.
E)ownership of the press and business interests.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
45
Who directly oversees the media's selection of news stories?

A)The executive branch
B)The media itself
C)The judiciary
D)The FCC
E)All of the above
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
46
Movement from financial support of the press by political parties to expanded circulation and more emphasis on advertising led to the development of the

A)nickel press.
B)reliance on home delivery.
C)yearly subscription fees.
D)penny press.
E)quarterly subscription fees.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
47
Exaggeration and sensationalism are often associated with

A)independent journalism.
B)the free press.
C)yellow journalism.
D)accurate writing.
E)new journalism.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
48
What newspaper broke the Watergate scandal?

A)The Wall Street Journal
B)The New York Times
C)The Boston Globe
D)The Washington Post
E)USA Today
Unlock Deck
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49
Which of the following has the potential to fragment the influence of other media?

A)Magazines
B)Newspapers
C)Satellite radio
D)The Internet
E)Academic journals
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50
The audience for which medium is aging?

A)Radio
B)Television
C)Newspapers
D)The Internet
E)Academic journals
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51
Jack Anderson and two young Washington Post news reporters, Robert Woodward and Carl Bernstein, broke the story of the

A)Watergate scandal.
B)Teapot Dome scandal.
C)HUD scandal.
D)Whitewater scandal.
E)Pentagon papers.
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52
The owner of Myspace.com and TV Guide is

A)Rupert Murdoch.
B)Steve Jobs.
C)Bill Gates.
D)Jeff Zuckerberg.
E)Ted Turner.
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k this deck
53
The government has regulated the broadcast media in some form since

A)the 1930s.
B)the 1940s.
C)the 1950s.
D)the 1960s.
E)its inception.
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k this deck
54
Candidates in the 1930s began to use the radio more because the media became more

A)subjective.
B)bipartisan.
C)business oriented.
D)objective.
E)socialized.
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k this deck
55
Making media companies more ____________________ is often cited as a reason for consolidation.

A)manageable
B)diverse
C)profitable
D)responsive
E)recognizable
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k this deck
56
During the period between 1820 and 1830, newspapers began to shift their appeal away from elite readers and toward

A)party members.
B)business interests.
C)the less-educated masses.
D)a more liberal audience.
E)the more politically interested masses.
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Unlock for access to all 134 flashcards in this deck.
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k this deck
57
The FCC is an independent regulatory commission charged with licensing what?

A)Academic journals
B)Airlines
C)International trading
D)Radio stations
E)Newspapers
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Unlock Deck
k this deck
58
The president known for his "fireside chats," which aired over the radio as to powerful effect, was

A)Herbert Hoover.
B)Ronald Reagan.
C)Dwight
D)Franklin D.Roosevelt.
E)Harry S.Truman.
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
59
The first newspapers in the early 1800s were run by

A)private individuals.
B)companies.
C)government.
D)political parties.
E)Thomas Jefferson.
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k this deck
60
What New York Tribune editor coined the term "independent journalism"?

A)Jack Anderson
B)Whitelaw Reid
C)Robert Woodward
D)Margaret Fuller
E)Charles A.Dana
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Unlock Deck
k this deck
61
According to figure 10-1 of your book Fox News viewers tend to be

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
62
According to figure 10-1 of your book CNN viewers tend to be

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
63
In 2008 over half of U.S.citizens' political news came from where?

A)The Internet
B)Newspapers
C)Television
D)Radio
E)Magazines
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Unlock Deck
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64
Ronald Reagan was nicknamed

A)"the Regulator."
B)"the Trickster."
C)"the Phrase-maker."
D)"Teflon Ron."
E)"the Great Communicator."
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k this deck
65
Some critics argue that bias in the media comes from reporters being __________ their subjects.

A)excluded from
B)related to
C)too friendly with
D)unknown to
E)None of the above
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Unlock Deck
k this deck
66
The mass media's impact on most Americans is modified by their

A)regionalism.
B)viewing habits.
C)lack of background.
D)selective perception.
E)None of the above
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
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67
Audience fragmentation tends to do what to media conglomerates?

A)Increase their impact
B)Limit their impact
C)Counteract their impact
D)Centralize their approaches
E)None of the above
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Unlock Deck
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68
Bill O'Reilly is

A)nonpartisan.
B)liberal.
C)conservative.
D)independent.
E)moderate.
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Unlock Deck
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69
Critics of media employees charge that an overwhelming majority are

A)conservative.
B)liberal.
C)independent.
D)apolitical.
E)None of the above
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Unlock Deck
k this deck
70
Diversification of the news media lessens the ability of any one medium to influence

A)individual ideology.
B)party loyalty.
C)straight ticket voting.
D)partisanship.
E)the outcome of elections.
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Unlock Deck
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71
According to figure 10-1 of your book CNN is watched the MOST amount by

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
72
Recent studies of the media's political reporting tend to be critical of their

A)skimpy political coverage.
B)partisan bias.
C)repetitive coverage of issues.
D)treatment of the election as a contest.
E)lack of objectivity in their reporting.
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
73
In recent elections, the media have experimented with a more issue-centered focus.This has been called

A)issue advocacy.
B)civic journalism.
C)investigatory journalism.
D)objective journalism.
E)agenda setting.
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k this deck
74
The ability of television to present images and communicate events has

A)eliminated radio's importance in politics.
B)influenced American public opinion.
C)had very little effect politically.
D)eliminated the importance of print media in politics.
E)None of the above
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
75
Calling public attention to certain issues, the media are partaking in

A)issue framing.
B)issue advocacy.
C)agenda setting.
D)value construction.
E)partisan politics.
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
76
Those who opposed the Iraq War tried to portray such an action as another Vietnam.This is an example of

A)partisan politics.
B)value construction.
C)agenda setting.
D)issue framing.
E)selective perception.
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Unlock for access to all 134 flashcards in this deck.
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k this deck
77
The media's selection of what stories get covered, in what detail, and in what context is known as

A)the "media effect."
B)earned coverage.
C)agenda setting.
D)the "anchor effect."
E)None of the above
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
78
The context of a given issue or event in a news story which affects public perceptions is called

A)issue framing.
B)issue advocacy.
C)agenda setting.
D)value construction.
E)partisan politics
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Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
79
According to figure 10-1 of your book CNN is watched the LEAST amount by

A)Independents.
B)Democrats.
C)Republicans.
D)bipartisan.
E)nonpartisan.
Unlock Deck
Unlock for access to all 134 flashcards in this deck.
Unlock Deck
k this deck
80
Which newspaper management in 2007 was criticized for attempting to foster closer relationships with businesses?

A)The New York Times
B)The Washington Post
C)USA Today
D)The Boston Globe
E)The Los Angeles Times
Unlock Deck
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Unlock Deck
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Unlock Deck
Unlock for access to all 134 flashcards in this deck.