Deck 8: Supplement A: Financial Statements and Projections for Startups

Question 1

Lyla is developing her pitch deck slides.She should include which of the following in her title slide?

A)the name of the company,logo,and her name and contact information
B)her name,the name of the company,and the company description and purpose
C)the name of the company,the company logo,her name and contact information,and the problem your company is addressing
D)Title slides are unnecessary.

Answer 1

A

Question 2

The pitch deck ______.

A)must consist of just the 10 essential slides
B)must have 30 slides to include all relevant information
C)does not include slides
D)usually has between 5 and 30 slides,but there are no strict rules

Answer 2

D

Question 3

Most stories are based on ______,which can be traced back to philosopher Aristotle.

A)familial experience
B)fantasy tropes
C)a three-part narrative arc
D)Old Norse sagas

Answer 3

C

Question 4

Mila is considering adding a description of the problem she is currently solving.She should ______.

A)not include it,as competition might take the opportunity away
B)include it in the pitch deck,perhaps even as early as slide 3
C)introduce it in the beginning of a meeting with possible investors,not include it in the pitch deck
D)describe it out loud,not put it in the slide deck

Question 5

Jax spent months interacting with his potential customers,finding out who they are and how to reach them.He wants to discuss this experience in his pitch.He should ______.

A)include it in the pitch deck,around slide 7
B)not include it,as competition might take the opportunity away
C)include it in the pitch deck,in slide 1
D)describe it out loud,not put it in the slide deck

Question 6

Bentley is considering adding reasons as to "why now." He should ______.

A)include it in the pitch deck,perhaps even as early as slide 5
B)not include it,as competition might take the opportunity away
C)put it in slide 1
D)describe it out loud,not put it in the slide deck

Question 7

By creating the number of slides that succinctly outlines the nature of the company and taking time to respond to questions,an entrepreneur has a better chance of ______.

A)engaging the right people
B)gaining investments
C)hiring high-skilled programmers
D)developing a successful company

Question 8

In the context of pitching,what is the key to good storytelling?

A)brevity
B)the teller's facial expressions
C)choosing the right story for the audience
D)embellishment

Question 9

The call to action is a very important slide and concept to discuss.Why?

A)This call will change depending on your audience.
B)The call will always be about closing the sale of your products and/or services.
C)The call will always be about volunteering for the cause.
D)The call should always be on slide 1,providing the audience's first impression.

Question 10

When giving the pitch,the entrepreneur should ______.

A)stand behind the podium
B)shift from side to side
C)move with a three-foot imaginary box
D)walk around the room

Question 11

Luther has done a lot of work getting his venture off the ground,and he wants to tell people what has been accomplished already.In a presentation for potential investors,this is called ______.

A)blowing your own horn
B)an accomplishment statement
C)a completed project report
D)traction

Question 12

When preparing for the pitch,an entrepreneur should ______.

A)read slides
B)keep notes in their hands for comfort
C)practice rather than memorize the pitch
D)stand in one spot

Question 13

What is a pitch deck?

A)a marketing tool for getting information
B)another term for elevator speech
C)a type of presentation,usually in PowerPoint
D)a survey designed specifically for social media

Question 14

Janet has a handle on the market opportunity.She is considering adding information on TAM (total available market),SAM (serviceable available market),and SOM (share of market)into the pitch deck.She should ______.

A)not include it,as competition might take the opportunity away
B)include it in the pitch deck,around slide 6
C)describe it out loud,not put it in the slide deck
D)put it in slide 1

Question 15

The time after your pitch deck presentation should be used for ______.

A)questions and answers
B)presenting other business ideas you have
C)giving participation gifts
D)you should leave once you have finished your pitch deck presentation

Question 16

An elevator pitch ______.

A)is elaborate
B)is to the point
C)is likely to fail
D)breaks norms

Question 17

In order to give a good pitch,the entrepreneur should ______.

A)keep their voice at a monotone level
B)improvise pauses and emphasis on certain words
C)embrace nervousness
D)occupy their hands by holding a discreet object

Question 18

Stefan is considering adding his value proposition to communicate that he can solve the customers' problem or fulfill their need in a unique way.He should ______.

A)describe it out loud,not put it in the slide deck
B)not include it,as competition might take the opportunity away
C)put it in a separate document from the pitch deck
D)include it in the pitch deck,perhaps even as early as slide 4

Question 19

The company purpose and description should be ______.

A)included in the pitch deck,perhaps even as early as slide 2
B)private,as competition might take the opportunity away
C)included in slide 1 and should be the main focus of your pitch deck
D)spoken,not in the pitch deck

Question 20

How many parts are there in the Pixar Pitch?

A)three
B)four
C)five
D)six

Question 21

A ______ positions your company relative to the competition on selected variables.

A)pro forma income statement
B)competitive matrix
C)balance sheet
D)seasonal cycle statement

Question 22

A confident speaker looks ______.

A)above their audience
B)toward the back of the room at an imaginary object
C)their audience members in the eye
D)quickly back and forth around the room

Question 23

Sara wants to add to her pitch deck information about her customers and details about the number of potential customers available in her market.She should include this information in her pitch deck.

Question 24

For pitches in front of investors,or application to incubators,or pitch competitions,what questions should you expect to be asked about your competitors?

Question 25

For pitches in front of investors,or application to incubators,or pitch competitions,what questions should you expect to be asked about your team?

Question 26

The pitch deck should have a slide about the company relative to the ______.

A)competition
B)detailed income statement
C)initial stages
D)concept idea

Question 27

Entrepreneurs should memorize the pitch,so they do not go off script.

Question 28

For pitches in front of investors,or application to incubators,or pitch competitions,what questions should you expect to be asked about your financial status?

Question 29

It is important to leave time for questions at the end of your pitch.

Question 30

Discuss the nature and purpose of using pitch decks.

Question 31

What is traction?

A)all the work you've done to date to build your venture
B)the "hook" you use to successfully attract investors
C)the moment in your pitch when you know the audience is on your side
D)the first time you realize your pitch deck is effective

Question 32

Maci,after conducting research,has information about the size and extent of the market for her product now and in the future.She should include this in her pitch deck.

Question 33

A call to action is to be used by salespeople and may not be appropriate for executives,managers,or business owners.

Question 34

For pitches in front of investors,or application to incubators,or pitch competitions,what questions should you expect to be asked about your product and customers?

Question 35

Paisley is cautious about sharing too much information with people about her new venture and considers her competition and how she differentiates from them as private and confidential.Gael tells her to not share this information with others.Gael gives good advice.

Question 36

A pitch deck is important for Martin to develop for his new business venture.He needs to answer the following question in his pitch deck: "What is the problem or need?".

Question 37

Maddox has worked hard on determining how he will reach,acquire,and keep his customers.This is something he should include in his pitch deck.

Question 38

The financial slide should demonstrate a clear understanding of ______.

A)royalty statements
B)profit and loss
C)assets
D)owner's equity

Question 39

New ventures should skip the revenue/expense modeling step of pitch deck development.

Question 40

Ryker is developing his pitch deck and is having trouble with wording his answer to "How will you solve the problem or meet the need in a unique way?" Ryker should skip this question.

Question 41

For pitches in front of investors,or application to incubators,or pitch competitions,what questions should you expect to be asked about your growth and growth potential?