Identify the products that are considered as flankers to the firm's current market.
A) New-to-the-world products
B) New category entries
C) Additions to product lines
D) Product improvements

Name: Identify the products that are considered as flankers to the firm's current market. A) New-to-the-world products B) New category entries C) Additions to product lines D) Product improvements
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Additions to product lines are products that are line extensions, flankers, and so on, to the firm's current markets.

Identify the Products That Are Considered as Flankers to the Firm's