Which of the following is an internal source of new product ideas?
A) Academic journals
B) Management
C) Consultants
D) Focus groups

Question

Quizplus · Accepted Answer

Management can be considered an internal source of new product ideas as they have a deep understanding of the company's capabilities and resources, and can identify opportunities for new product development based on market trends and customer needs. Academic journals, consultants and focus groups are considered external sources of new product ideas.

Which of the Following Is an Internal Source of New