For which of the following purchases would a consumer be most likely to engage in routine decision making?
A) Purchase of a new entertainment center.
B) Purchase of a Snickers candy bar each afternoon as a snack.
C) Hiring of a contractor to build a deck on your new home.
D) Purchase of a pedigree Golden Retriever puppy.

Question

Quizplus · Accepted Answer

Routine decision making is the most common type and the way consumers purchase most packaged goods.

For Which of the Following Purchases Would a Consumer Be