Marketing research managers should ensure that
A) respondents' identities are safe from invasion of privacy.
B) they reveal information about a client to competitors.
C) they place subordinates in situations where unethical behavior could be concealed but rewarded.
D) they promote an environment where unethical behavior is overlooked.
Correct Answer:
Verified
Q79: A disadvantage of telephone surveys is
A) the
Q80: The advantage of personal interviews is that
A)
Q81: The major goal of most _ is
Q82: Providing confidentiality is one of the responsibilities
Q83: Marketing decision support systems require three types
Q85: Which of the following is not a
Q85: Budget constraints on marketing research can lead
Q86: Which of the following pertains to the
Q88: Which of the following best illustrates an
Q89: Test-market products advertised or promoted beyond a
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