To succeed in the future, marketing must be more holistic and less departmental.

Question

Quizplus · Accepted Answer

In today's business world, marketing needs to be integrated across all departments and focus on providing a seamless customer experience. This requires a more holistic approach that includes departments such as sales, customer service, and product development. Siloed marketing efforts are no longer sufficient to meet the needs and expectations of customers.

To Succeed in the Future, Marketing Must Be More Holistic