Mountain Dew's Dewmocracy promotional campaign - including advertising, events, a Web site and social media efforts designed to engage consumers in brand-related activities - is an example of ________.

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The Answer of Mountain Dew's Dewmocracy promotional campaign - including advertising, events, a Web site and social media efforts designed to engage consumers in brand-related activities - is an example of ________.

Mountain Dew's Dewmocracy Promotional Campaign - Including Advertising, Events, a Web