Non-digital media provide marketers and consumers with opportunities for much greater interaction and individualization than digital media.

Question

Quizplus · Accepted Answer

This statement is actually false. Digital media provides more opportunities for interaction and individualization since it allows for personalized content, real-time feedback, and targeted advertising. Non-digital media, such as traditional print or TV ads, typically reach a wide audience but cannot provide the same level of personalization and engagement.

Non-Digital Media Provide Marketers and Consumers with Opportunities for Much