The Caesar Park Hotel generally caters to business customers during the week, but has now decided to promote mini-vacation weekends for non-business customers as well. What is the Caesar Park Hotel trying to do?
A) It is implementing premium pricing.
B) It is trying to cultivate nonpeak demand.
C) It is promoting complementary services.
D) It is putting reservation systems in place.
E) It is implementing differential pricing.

Question

Quizplus · Accepted Answer

The Caesar Park Hotel is trying to attract non-business customers by promoting mini-vacation weekends, which indicates a focus on cultivating non-peak demand.

The Caesar Park Hotel Generally Caters to Business Customers During