Apple's iPod shuffle is an example of ________.
A) a subbrand
B) a parent brand
C) family brand
D) a brand mix
E) an umbrella brand

Name: Apple's iPod shuffle is an example of ________. A) a subbrand B) a parent brand C) family brand D) a brand mix E) an umbrella brand
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The iPod shuffle is a subbrand of the parent brand iPod, which is a part of the overall Apple brand portfolio. A subbrand is a brand that is created within a parent brand and has its own unique identity and marketing strategy.

Apple's IPod Shuffle Is an Example of ________