Which of the following statements about marketing is true?
A) It is of little importance when products are standardized.
B) It can help create jobs in the economy by increasing demand for goods and services.
C) It helps to build a loyal customer base but has no impact on a firm's intangible assets.
D) It is more important for bigger organizations than smaller ones.
E) It is seldom used by nonprofit organizations.

Question

Quizplus · Accepted Answer

Marketing can increase demand for goods and services, which can in turn create jobs in the economy. This is especially true for industries such as advertising, public relations, and market research.

Which of the Following Statements About Marketing Is True