Market demassification has resulted in ________.
A) niche market creation
B) product standardization
C) mass production practices
D) intrinsic marketing channels
E) just-in-time production

Question

Quizplus · Accepted Answer

Market demassification refers to the breaking down of large mass markets into smaller, more specialized markets or niches. Therefore, the most relevant outcome of market demassification is the creation of niche markets, which cater to specific groups of consumers with unique needs and preferences. The other options, such as product standardization and mass production practices, are more closely associated with a mass market approach. Intrinsic marketing channels and just-in-time production are not directly related to the concept of market demassification.

Market Demassification Has Resulted in ________