According to consumer-packaged goods companies, which of the following effects is attributed to the heavy use of sales promotion?

Question

Quizplus · Accepted Answer

Heavy use of sales promotion often leads to increased price sensitivity among consumers, as they become accustomed to looking for deals and discounts rather than paying full price for products. This can make it challenging for companies to maintain regular pricing and can create a cycle of dependence on promotions to drive sales.

According to Consumer-Packaged Goods Companies, Which of the Following Effects