As the company's major enduring asset,a brand needs to be carefully managed so that its value does not depreciate.

Name: As the company's major enduring asset,a brand needs to be carefully managed so that its value does not depreciate.
Brand: Quizplus
Rating: 4.9 (46 reviews)

Question

Quizplus · Accepted Answer

Brands are valuable assets and need to be strategically managed to maintain their value and relevance over time. Failure to do so can result in a decrease in brand equity and ultimately loss of market share and profitability.

As the Company's Major Enduring Asset,a Brand Needs to Be