Which of the following plans would most likely specify the marketing tactics,including product features,promotion,merchandising,pricing,sales channels,and service?
A)the tactical marketing plan
B)the target marketing plan
C)the deployment plan
D)the product-launch plan
E)the product-development plan

Question

Quizplus · Accepted Answer

The tactical marketing plan typically outlines the specific tactics and strategies for achieving the marketing objectives, including product features, promotion, pricing, sales channels, and service. The other plans mentioned may touch on some of these elements, but they typically have a more specific focus. For example, a product-launch plan would likely focus on the tactics specific to launching a new product, while a target marketing plan would focus on identifying and targeting specific customer segments.

Which of the Following Plans Would Most Likely Specify the Marketing