Disintermediation via the Internet has resulted in ________.
A) higher prices
B) stronger brand loyalty
C) greater emphasis on personal selling
D) well-established brand names
E) greater consumer buying power

Question

Quizplus · Accepted Answer

Disintermediation via the Internet has resulted in greater consumer buying power as it allows consumers to directly connect and transact with businesses, cutting out intermediaries such as wholesalers and retailers. This has created more competition and price transparency, giving consumers more power to make informed purchasing decisions.

Disintermediation Via the Internet Has Resulted in ________