A product-management organization makes sense if ________.
A) the company's products are quite different
B) there are very few products in the portfolio
C) the company's products are very similar
D) the company's products all meet similar customer needs
E) all of the above
Correct Answer:
Verified
Q6: Several companies are now adding _ to
Q7: _ is studying "best practice companies" to
Q8: _ is working more closely with customers
Q9: _ is partnering with fewer but better
Q10: Determining the most profitable businesses and customers
Q12: The role of marketing in the organization
Q13: Designing the organization and setting up processes
Q14: _ is reducing the number of organizational
Q15: Product and brand management is sometimes characterized
Q16: _ is the acquiring or merging with
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