In controlled test marketing,a research firm manages a panel of stores that will carry new products for a fee.

Name: In controlled test marketing,a research firm manages a panel of stores that will carry new products for a fee.
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Quizplus · Accepted Answer

In controlled test marketing, a research firm does manage a panel of stores that will carry new products in order to test and evaluate them. The stores are compensated for their participation, but it is not accurate to say they are paid a "fee."

In Controlled Test Marketing,a Research Firm Manages a Panel of Stores