Assume that you are a marketing research director for a medium-sized manufacturing firm and you would like to engage an outside marketing research firm to conduct your field interviews.Which of the following options would be your best choice to achieve your objective
A) A syndicated-service research firm
B) A custom marketing research firm
C) A global research management firm
D) A specialty-line marketing research firm
E) A brand-management specialty research firm
Correct Answer:
Verified
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