As one marketing executive noted,________ are "…the most cost-effective,quickest,dirtiest way to get information in rapid time on an idea."

Question

Quizplus · Accepted Answer

The quote specifically mentions "focus groups" as the most cost-effective and quick way to gather information on an idea. Scanners, tele-us machines, surveys, and in-store interviews are not mentioned and therefore cannot be considered the best choice.

As One Marketing Executive Noted,________ Are "…The Most Cost-Effective,quickest,dirtiest Way