Under which of the following company orientations toward the marketplace would we expect to find the "better mousetrap" fallacy

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The "better mousetrap" fallacy is a belief that a superior product will automatically generate its own demand in the market without the need for marketing efforts. This philosophy is associated with the product concept, which assumes that consumers will naturally prefer high-quality products that are innovative and technologically advanced. As a result, companies that subscribe to this orientation may focus too heavily on product development and fail to pay enough attention to customer needs and preferences.

Under Which of the Following Company Orientations Toward the Marketplace