Retail stores are often classified on the breadth and depth of their merchandise assortment. The depth of the merchandise is the variety of choices for each specific product. Merchandise depth may be classified as ________ or ________.
A) narrow; broad
B) narrow; deep
C) shallow; broad
D) shallow; deep
E) narrow; full

Question

Quizplus · Accepted Answer

The depth of merchandise refers to the range of choices available for each product category. A "shallow" assortment means there are few choices within a product category, while a "deep" assortment indicates a wide range of options within the same category.

Retail Stores Are Often Classified on the Breadth and Depth