Which of the following would a marketer use to track customers as they pass through the aisles of a retail outlet?

Question

Quizplus · Accepted Answer

RFID technology uses radio waves to track and identify products or individuals. Marketers can use RFID tags to track customers as they pass through the aisles of a retail outlet. This technology can provide valuable data on customer behavior, including which products they are interested in, how long they spend in each aisle, and which areas of the store are most popular.

Which of the Following Would a Marketer Use to Track