A downside to ________ is that if used too frequently,consumers become conditioned to purchase the product only at the lower promotional price.

Question

Quizplus · Accepted Answer

Price-based consumer sales promotion, such as discounts and rebates, can condition consumers to wait for a promotional price before making a purchase. This may lead to reduced profit margins for the company and difficulty in maintaining regular customers who only purchase when there is a discount.

A Downside to ________ Is That If Used Too Frequently,consumers