Marketers often hire celebrities as spokespersons for their products,thus associating the ________ of the message with an attractive,exciting,or admirable person.

Name: Marketers often hire celebrities as spokespersons for their products,thus associating the ________ of the message with an attractive,exciting,or admirable person.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The question is asking about the association of the message with a person, which indicates the source of the communication. Therefore, the correct answer is A (source).

Marketers Often Hire Celebrities as Spokespersons for Their Products,thus Associating