Using ________,a search engine company charges marketers to display sponsored search ads.
A)shopbots
B)heuristics
C)search engine optimization
D)search engine marketing
E)psychographics

Question

Quizplus · Accepted Answer

Search engine marketing (SEM) is the process of using search engines to drive traffic and exposure to websites through paid and unpaid tactics. Paid tactics include sponsored search ads, where a search engine company charges marketers every time their ads are clicked and displayed to users.

Using ________,A Search Engine Company Charges Marketers to Display Sponsored