When Tom wanted to buy a new gas grill, he searched for grills on the Internet. He was able to gather information on grills and learn what features were available. Tom used the Internet during the ________ stage of his purchase decision.
A) product choice
B) evaluation of alternatives
C) problem recognition
D) problem screening
E) information search

Question

Quizplus · Accepted Answer

Tom used the Internet to gather information on grills, indicating that he was in the information search stage of his purchase decision.

When Tom Wanted to Buy a New Gas Grill, He