During the early days of the history of the United States,artisans and craftsmen were involved in barter exchange and understood their customers wants and needs.There was not much need for marketing research.

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During the early days, artisans and craftsmen had a direct relationship with their customers and understood their wants and needs, therefore, there was not much need for marketing research. Barter exchange was also common during this time.

During the Early Days of the History of the United