By the 1960s,marketing research not only had gained acceptance in organizations,but was recognized as important to firms' survival.
Correct Answer:
Verified
Q44: Syndicated data services companies provide customized information
Q45: The PRC has been quickly adopted by
Q46: Packaged services firms use a proprietary process
Q47: Customized service firms tailor research services to
Q48: Many limited-service firms specialize in some form
Q50: World revenues for the marketing research industry
Q51: The basic function of formal marketing research
Q52: In most cases,internal suppliers of marketing research
Q53: Research suppliers may be thought of as
Q54: General Mills has a research department that
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