Several industry initiatives are directed at keeping the public informed about the value of research,the appropriateness of research methods,and the ethics the industry uses in collecting research information.
Correct Answer:
Verified
Q63: Field service firms specialize in collecting data
Q64: The marketing research industry offers many educational
Q65: PRC,Professional Researcher Certification,is a designation that indicates
Q66: Although sugging is considered unethical,it is not
Q67: Once PRC certification is awarded to an
Q69: Examples of "online research services firms" include
Q70: Marketing researchers may be certified,and the certification
Q71: Although they abound in other areas,codes of
Q72: Some critics of the marketing research industry
Q73: Given the many problems facing the marketing
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