Which observation concerning market-oriented firms is incorrect?
A) They are characterised by a consistent focus on customers' needs by personnel in all departments.
B) They adapt product offerings to the special needs of different target markets.
C) They are slower and less willing to adapt products and functional programs to fit environmental changes.
D) They adopt a variety of organisational procedures to improve the responsiveness of decision-making.
Correct Answer:
Verified
Q2: What characterises a market-oriented organisation?
A)narrow product lines
B)packaging
Q3: Dell attempted to maintain its long-standing low-cost
Q4: What component of strategy involves detailing the
Q5: Which of the following falls within the
Q6: Which of the following approaches characterises a
Q8: Product-oriented firms:
A)are primarily concerned with the marketing
Q9: Why are early entrants into newly emerging
Q10: Marketers have identified 4Cs critical to a
Q11: Which of the following is considered an
Q12: What question needs to be specifically addressed
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