Current trends indicate that in the future,the most important task for strategic marketing is the creation of effective advertising and promotion campaigns to reach customers in global markets.

Question

Quizplus · Accepted Answer

the key concern for strategic marketing is the effective integration of all components of the company's value chain (suppliers, distributors, customers). Companies will need to forge more cooperative and efficient relationships with their suppliers and distribution channel partners. For example, in the United States, Procter & Gamble and 3M have formed alliances with major retailers—such as Kroger and Walmart—to develop automatic restocking systems.

Current Trends Indicate That in the Future,the Most Important Task