A sales promotion designed to encourage and reward repeat purchases by acknowledging each purchase made by a consumer and offering a premium as purchases accumulate is referred to as

Question

Quizplus · Accepted Answer

A loyalty program is a type of sales promotion that aims to encourage repeat purchases by rewarding customers with premiums or incentives as they continue to make purchases. These premiums may include discounts, free products, or other benefits that are only available to customers who participate in the program. In this way, a loyalty program can help to build brand loyalty and keep customers coming back to make additional purchases over time.

A Sales Promotion Designed to Encourage and Reward Repeat Purchases