Schwan's Sales Enterprises of Marshall,Minnesota,markets a full line of frozen foods in 49 states and parts of Canada using door-to-door salespeople who sell from its refrigerated trucks.This particular method of distribution is referred to as a(n)

Question

Quizplus · Accepted Answer

The method of distribution used by Schwan's Sales Enterprises, which involves door-to-door salespeople selling from refrigerated trucks, is a direct channel. This is because the company is selling its products directly to the end consumers without the use of intermediaries such as retailers or wholesalers.

Schwan's Sales Enterprises of Marshall,Minnesota,markets a Full Line of Frozen